Immersive AV partner with FreemanXP for VOXI Launch

Immersive AV partner with FreemanXP for VOXI Launch

September 7, 2017

Immersive AV partner with FreemanXP for VOXI Launch

At a secret London venue on the 31st August, Vodafone launched VOXI, a new mobile offering for users aged 25 and under.

Led by FreemanXP, we provided system integration, design and delivery, LED, projection mapping, and D3 project design and rental.

Nick Jeffery, CEO of Vodafone UK, said: “Vodafone has been working hard to understand the specific needs of our customers. We know today’s young generation use their phones in a completely different way, with social media at the very centre of their lives.”

The ticketed event, held at Truman Brewery on Brick Lane in Shoreditch, featured live performances from Dua Lipa and Liam Payne, and was streamed live across social channels drawing over 900k views.

As specialists in the design and delivery of complex audio and video solutions, we were able to execute a breathtaking event featuring high tech projection artwork effects and visuals. Utilising the d3 4×4 Pro, capable of driving up to 16 HD projectors or LED processors from a single server unit, we seamlessly managed the complex visuals. Brought to life by the Epson EB LU25000 – the top spec 25,000-lumens projector – along with InfiLED ER5.9 and Unilumin 2.5 ultra-high definition displays, the results were spectacular.

Danny Pearce, Commercial Director at Immersive AV, said, “We understand the importance of balancing aspirations & budget. Fusing the worlds of creative design & technology. The organisers entrusted us to produce a unique experiential event, which aligned with the VOXI brand. We didn’t disappoint!”

Michael Robey, Executive Producer of FreemanXP, “Thank you for all you did for us on the VOXI launch last week. It was a pleasure working with you and your team; I was impressed by their professionalism, and I appreciated your can-do, solution-focused approach, which got us out of more than one hole. It was a hugely successful event, due in large part to the efforts of you guys, so again, many thanks.”

Partnering with trade rental companies, we are uniquely positioned to deliver technical solutions across an enormous spectrum of applications.